Trojan Marketing Group (TMG) is USC’s premier student-run marketing agency, offering real-world campaign experience by partnering with brands across industries—from beauty and fashion to tech and entertainment.
As a designer, I collaborated closely with strategists and copywriters to develop compelling editorial graphics and digital assets for client campaigns. Most notably, I worked on the collegiate campaign for Reflekt Skincare, helping bring their brand to life on college campuses through visual storytelling and social-first content. I also designed a comprehensive magazine-style recap kit for Reflekt, summarizing the full scope of our campaign—from social media strategies to on-campus activations—serving as a polished and professional deliverable for the client. This role pushed me to think critically about visual branding within commercial spaces while maintaining clarity, cohesion, and creativity across all design work.
